SUCCESS STORIES
EARTHSCAPE LANDSCAPES
How we helped Earthscape Landscapes grow to a $10 Million Annual Revenue Company
4 million +
Over $4 million directly attributable revenue from Google Ad & SEO campaigns
1638
1638 phone & form inquiries in 16 months working together
300%
300% increase in revenues from online sources in 2022 vs 2021
The Facts
Building Your Dream Landscape
Earthscape Landscapes was started in 2005 by Mark Schwarz and Sam Bauman
President & Founder: Sam Bauman
Office Locations
Wallenstein and North York, Ontario
Phone Number
519-669-2972 (Wallenstein) / 416-613-9420 (Toronto)
Services
Landscape design, installation and maintenance for residential and commercial properties
Service Areas
Southern Ontario (Elmira, Guelph, Cambridge, Waterloo, Kitchener) and Toronto for design-install only.
SAM BAUMAN
“We are really happy with results. Our revenues from Google are up 300% year over year. I would strongly recommend working with North Shore Digital. They bring a team of smart people and are very results and data driven”
THE MISSION
Sam signed up with North Shore Digital’s Landscaper Marketing Program through our Ontario outreach as we joined the Canadian Landscaping and Nursery Association
We were tasked with running their Google lead generation campaigns utilizing the Google Ads platform, SEO and Google Business Profiles.
It was our job to ensure Earthscape got enough inquiries to replace their annual landscape construction revenues as well as increase their recurring maintenance revenues.
Earthscape do not do snow and ice management so this was a big task in order to provide profitable year round seasonal campaigns.
When we started working with Earthscape, they were on the Webflow platform but we helped transition them to WordPress for better SEO and lead tracking purposes.
THE STRATEGIES
1
Dominate Google search
for main service keywords in service areas
2
Comprehensive reporting and tracking of conversions to feed back into campaigns & to track ROI
3
Cross-team collaboration in order to get the most efficient systems for content and email, marketing automation and reporting
KEY SERVICES
THE TRANSFORMATION
Earthscape Landscapes has become an eight-figure annual revenue business. Through effective lead generation, Google Ads and search campaigns we’ve driven more inquiries for their services in their target locations. As landscaper consultants, we’re also going deeper helping better pre-qualify prospects, track leads and move towards more accurate revenue and ROI attribution.
